Adtools » google http://blog.adtools.co.uk Advertising Operations & Ad Technology, insights from within the world of AdOps. Wed, 25 Aug 2010 09:56:45 +0000 en hourly 1 http://wordpress.org/?v=3.0.1 Google on ‘The future of display advertising’ http://blog.adtools.co.uk/google-on-the-future-of-display-advertising/457/ http://blog.adtools.co.uk/google-on-the-future-of-display-advertising/457/#comments Tue, 16 Mar 2010 11:38:49 +0000 Sean http://blog.adtools.co.uk/?p=457 Susan Wojcicki, Google’s Vice President of Product Management has posted an article on Google Blog entitled ‘The future of display advertising’. In it she lays out four key areas:

Helping our advertisers get better results
New ways of buying display ads: the Ad Exchange
Maximizing revenue for online publishers
Unleashing creativity in advertising

http://googleblog.blogspot.com/2010/03/future-of-display-advertising.html

]]> http://blog.adtools.co.uk/google-on-the-future-of-display-advertising/457/feed/ 0 The requested object is infected with the virus Trojan.JS.Redirector.ar – false alarm by Kaspersky Lab products on some Google web pages http://blog.adtools.co.uk/the-requested-object-is-infected-with-the-virus-trojan-js-redirector-ar-false-alarm-by-kaspersky-lab-products-on-some-google-web-pages/392/ http://blog.adtools.co.uk/the-requested-object-is-infected-with-the-virus-trojan-js-redirector-ar-false-alarm-by-kaspersky-lab-products-on-some-google-web-pages/392/#comments Tue, 26 Jan 2010 13:26:38 +0000 Sean http://blog.adtools.co.uk/?p=392 Kaspersky is reporting that it’s AntiVirus solution is flagging Google Adsense ads as being infected with the virus Trojan.JS.Redirector.ar but which in fact are false-positives. The error message looks like this “The requested object is infected with the virus Trojan.JS.Redirector.ar”

Here’s what they have to say about the mater:
“Kaspersky Lab acknowledges a false positive returned by its products for a number of Internet resources with Google contextual advertising.

An incorrect signature was added to the company’s antivirus databases on 25 January at 07:00 Moscow time (GMT+3). As a result, Kaspersky Lab products erroneously blocked some legitimate websites containing the link on script http://pagead2.googlesyndication.com/pagead/show_ads.js, which is used in the contextual advertising system Google AdSense. When users visited an affected web resource, a message was displayed stating that the page contained the malicious program Trojan.JS.Redirector.ar.”

3201(en)2

Links:
http://support.kaspersky.com/kis2010/error?qid=208281219
http://news.softpedia.com/news/Kaspersky-Says-Google-Spreads-Malware-but-Trojan-JS-Redirector-ar-Is-a-False-Positive-133118.shtml

]]> http://blog.adtools.co.uk/the-requested-object-is-infected-with-the-virus-trojan-js-redirector-ar-false-alarm-by-kaspersky-lab-products-on-some-google-web-pages/392/feed/ 0 Video: Introduction to Doubleclick Studio http://blog.adtools.co.uk/video-introduction-to-doubleclick-studio/237/ http://blog.adtools.co.uk/video-introduction-to-doubleclick-studio/237/#comments Mon, 09 Nov 2009 12:25:04 +0000 Sean http://blog.adtools.co.uk/?p=237 Trawling Google Video again and ran across this clip from Google/Doubleclick explaining the role of Doubleclick Studio:

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