Archive for the ‘Development’ Category

The Problem: Your company is developing an app that will utilise your adserver to deliver and render ads. How do you ensure that the app is calling the right ads and then later when it’s in use by your users how do you check problems with adcalls into that app without recourse to httpWatch, FireBug [...]

Friday, November 26th, 2010 at 15:34 | 2 comments

Computerweekly.com recently posted an interview with Josh Bernoff, author of Empowered. The podcast has specific interest to AdOps because I feel that within AdOps we often find ourselves toe-to-toe with IT departments and getting them to respond to and fulfill our requirements in the same timely fashion we are expected to fulfill our own client’s [...]

Monday, November 1st, 2010 at 14:09 | 0 comments
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Peer39′s Amiad Solomon has written an excellent article on the emerging concepts of Semantic Ad-targeting over on the Admonsters site. This follows on from the presentation David Crystal gave at June’s European Admonsters conference. As much as we have to keep our eyes on the ball regarding the challenges of HTML5 and the plethroa of [...]

Wednesday, October 13th, 2010 at 09:12 | 0 comments

Found a very simple mechanism to reduce (or increase) audio levels in FLV video files. Historically this has always been a pain to work as we would normally need to demux the files and work on the audio and then remux them. This technique uses the open-source ffmpeg package, you don’t really need to know [...]

Wednesday, October 6th, 2010 at 09:33 | 0 comments

This page attempts to bring together some resources that will better explain what HTML5 is, how to go about implement some of it’s features and links to reference material and source code for you to try. It’s primarily a resource where I can dump interesting articles, urls and other information that may help you (and [...]

Thursday, August 12th, 2010 at 14:16 | 0 comments
Categories: Development, HTML5, Misc, Video

Freshmeat are reporting an update to the open-source SWFTools package with increases in performance of the pdf2swf tool and fixes to numerous bugs. “SWFTools is a collection of code for handling Flash .SWF-files. This includes a merging tool (swfcombine), an extracting tool (swfextract), PDF/JPEG/PNG/AVI/TTF/WAV to SWF converters (pdf2swf, jpeg2swf, png2swf, avi2swf, font2swf, and wav2swf), a [...]

Wednesday, June 9th, 2010 at 08:56 | 0 comments
Categories: Development, Flash, Misc, Tools

“Think we’d all be better off if HTML5 could somehow instantly replace Flash overnight? Not necessarily, according to a set of comparisons from Jan Ozer of the Streaming Learning Center website, which found that while HTML5 did come out ahead in many respects, it wasn’t exactly a clear winner. Jan Ozer’s article can be found [...]

Wednesday, May 12th, 2010 at 16:31 | 0 comments
Categories: AdOps, Development, Flash, Misc, Video
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Webmonkey have secured themselves some good video interviews last week at Web 2.0 Expo. Here Douglas Crockford talks about the future of Javascript & HTML5.

Monday, May 10th, 2010 at 12:01 | 0 comments

So perhaps this goes some way to explaining Apples refusal to let Adobe anywhere near their mobile platforms. Control the technology, the platform and the means of production. I’m keen to have a mooch/play around under the hood, hopefully I’ll be proved wrong. The current Apple App submission process is far from being a smooth [...]

Tuesday, April 13th, 2010 at 14:01 | 0 comments

Mcafee are reporting that Adobe Reader and Flash are to be prime targets for criminal hackers next in 2010. This on the back of this report: http://www.theregister.co.uk/2009/12/22/mass_flash_file_vulnerability/ and http://websecurity.com.ua/3789/ My personal take on this is that yes, it could be used as a potential XSS but invariabaly it would have meant that the original 3rd [...]

Monday, January 4th, 2010 at 15:07 | 0 comments