Adtools

Finding suitably in-depth, accessible and free training materials for iOS/iPhone/iPad etc is something I’ve been looking to find for a long time now. Understanding the development lifecycle as well as the opportunities this platform offers publishers (specifically relating to the advertising opportunities they provide us) is an area I have struggled with in the past [...]

I ran across this presentation slide-deck recently. It provides a thorough insight into the their underlying platforms, technology & infrastructure implementation (including some screen shots of their internal cloud management platform, based on Amazon’s AWS). But what has this to do with Advertising Operations? Well, I feel the similarities occur when thinking about building scalable [...]

Mozilla Popcorn is a suite of Javascript libraries that enable easy authoring of video for the web using HTML5. They position it as jQuery for video and the little time I’ve had to play with it would certainly support this notion. With the recent announcement from Adobe of their discontinued development of Mobile Flash this [...]

Reports of Adobe pulling development of the mobile Flash player are currently lighting up my RSS reader. They plan to push their AIR products and HTML5 as preferred platforms instead.

I’ve been a fan of dummyimage.com for a while now. However, I’m also a huge kitten/cat fan and sometimes I don’t want drab monochrome test or placeholder images, what I really want is fluffy kittens instead. Thankfully there are others who think similarly, enter placekitten.com. Placekitten allows you to generate aribtrarily sized images and have [...]

Ann Forbes Cooper at Adweek has released a list of what they see as “Ad Land’s” most innovative and creative programmers & developers and details some of their more inspirational creations. The list includes (in no particular order): Joshua Hirsch, Big Spaceship Marc Jensen, Space150 Ricardo Cabello, Freelancer Aaron McGuire, Evolution Bureau Markus Persson, Mojang [...]

So, having just returned from a great Admonsters Publisher Event in Amsterdam I’ll be posting up quite a few related articles and links.There was a huge amount of discussion surrounding Real Time Bidding (RTB) platforms. As a publisher we rarely get to see some of the inner-workings of how these systems work but luckily there [...]

Google have released a ‘network panel‘ to their Developer Tools that acts in a very similar way to other HTTP tracing tools like httpFox and httpWatch. This is a very welcome addition to an excellent set of tools for Chrome and means you’ll easily be able to trace what calls are being made from adtags [...]

We’ve recently been working on some ads for an iPad app lately, I’ll deal with how we are delivering these ads into the iPad in another post, suffice to say it’s been an interesting if somewhat challenging learning curve. This post tries to bring together some resources I discovered whilst trying to get my head [...]

W3C have brought together some salient points to remember when developing mobile products/apps. I’m sure we’re well aware of a lot of these but this doc provides a handy reference to the most important of them. http://www.w3.org/TR/mwabp/ Use Cookies Sparingly Use Appropriate Client-Side Storage Technologies for Local Data Replicate Local Data Do not Execute Unescaped [...]